Business

The Rise of Multilingual Podcasting: new languages will get you more listeners

February 22, 2022

US podcast ad revenue to reach $2 billion in 2022 and top $4 billion by 2024, study says. Podcasts have transitioned from niche to mainstream.

How closed captions are key for video ads and promo videos

February 11, 2022

Did you know that adding closed captions to video ads has proven to increase effectiveness on users and brands’ messages? Statistics provided by popular digital

The Increasing Demand for Multilingual Employees

October 29, 2021

Language Learners Earn More Money In Their Careers. You might be surprised at how beneficial bilingualism can be in terms of income and employment. Everyone

Multilingual UX Design Tips for websites

How Multilingual UX can improve your online business

September 8, 2021

In today´s online ecosystem, providing the best user experience (UX) design has become a priority as a way to improve quality and boost sales. When

The Influence of social media on instant access in translation & localization

August 30, 2021

When social media networks started to flourish in the mid-2000s, people from all over the world began to connect in a whole new way. As popular services like Facebook, Twitter, Instagram, LinkedIn, and now TikTok, expanded globally, they faced the challenge

5 Reasons Why You Should Caption Your Video Content

November 2, 2018

As content creators in the business or social media world, making the decision to caption your video content may not be the first thing on

How to Choose a Language Services Company | Part Two: Choosing a Localization Provider

November 15, 2017

If you’ve already read part one of this series “How to Choose a Language Services Company” and you’re feeling like you’re revving to go —

How to Choose a Language Services Company | Part One: Choosing a Translation Provider

November 10, 2017

The process of choosing a language services provider doesn’t usually bring about feelings of warmth and delight. In fact, if you don’t know which questions

Transcreation in Marketing: notable case studies

November 2, 2017

In the previous post in this series, we introduced the concept of Transcreation. Transcreation is more than simply translating text; transcreation recreates the original meaning